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Which of the following represents the firm's short-run condition for shutting down?


A) shut down if TR < TC
B) shut down if TR < FC
C) shut down if P < ATC
D) shut down if TR < VC

E) All of the above
F) None of the above

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Figure 14-14 Figure 14-14    -Refer to Figure 14-14. Assume that the market starts in equilibrium at point W in panel (b) . An increase in demand from D0 to D1 will result in A)  a new market equilibrium at point X. B)  an eventual increase in the number of firms in the market and a new long-run equilibrium at point Z. C)  rising prices and falling profits for existing firms in the market. D)  falling prices and falling profits for existing firms in the market. -Refer to Figure 14-14. Assume that the market starts in equilibrium at point W in panel (b) . An increase in demand from D0 to D1 will result in


A) a new market equilibrium at point X.
B) an eventual increase in the number of firms in the market and a new long-run equilibrium at point Z.
C) rising prices and falling profits for existing firms in the market.
D) falling prices and falling profits for existing firms in the market.

E) B) and D)
F) A) and B)

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A firm in a competitive market has the following cost structure: A firm in a competitive market has the following cost structure:   What is the lowest price at which this firm might choose to operate? A)  $2 B)  $3 C)  $4 D)  $5 What is the lowest price at which this firm might choose to operate?


A) $2
B) $3
C) $4
D) $5

E) A) and C)
F) B) and C)

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Suppose the long-run supply curve for a good is upward-sloping. The upward slope could be explained by


A) increases in production costs resulting from more firms coming into the market.
B) a breakdown of the "free entry and exit" feature of competition.
C) a breakdown of the "price taking" feature of competition.
D) a stable demand curve for the good, that is, a demand curve that never shifts.

E) B) and D)
F) All of the above

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Consider a competitive market with a large number of identical firms. The firms in this market do not use any resources that are available only in limited quantities. In this market, an increase in demand will


A) increase price in the short run but not in the long run.
B) increase price in the long run but not in the short run.
C) increase price both in the short and the long run.
D) not affect price in either the short or the long run.

E) All of the above
F) A) and B)

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A dairy farmer must be able to calculate sunk costs in order to determine how much revenue the farm receives for the typical gallon of milk.

A) True
B) False

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A firm is currently producing 100 units of output per day. The manager reports to the owner that producing the 100th unit costs the firm $5. The firm can sell the 100th unit for $4.75. The firm should continue to produce 100 units in order to maximize its profits (or minimize its losses).

A) True
B) False

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For a firm operating in a perfectly competitive industry, total revenue, marginal revenue, and average revenue are all equal.

A) True
B) False

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In a competitive market the current price is $6. The typical firm in the market has ATC = $5.00 and AVC = $4.50.


A) In the short run firms will shut down, and in the long run firms will leave the market.
B) In the short run firms will continue to operate, but in the long run firms will leave the market.
C) New firms will likely enter this market to capture some of the economic profits.
D) The firm will earn zero profits in both the short run and long run.

E) A) and B)
F) C) and D)

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Figure 14-12 -Refer to Figure 14-12. If the figure in panel (a) reflects the long-run equilibrium of a profit-maximizing firm in a competitive market, the figure in panel (b) most likely reflects Figure 14-12 -Refer to Figure 14-12. If the figure in panel (a)  reflects the long-run equilibrium of a profit-maximizing firm in a competitive market, the figure in panel (b)  most likely reflects   A)  perfectly inelastic long-run market supply. B)  perfectly elastic long-run market supply. C)  the entry of firms into the industry when some resources used in production are available only in limited quantities. D)  the fact that zero profits cannot be sustained in the long run.


A) perfectly inelastic long-run market supply.
B) perfectly elastic long-run market supply.
C) the entry of firms into the industry when some resources used in production are available only in limited quantities.
D) the fact that zero profits cannot be sustained in the long run.

E) C) and D)
F) All of the above

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Figure 14-3 Suppose a firm operating in a competitive market has the following cost curves: Figure 14-3 Suppose a firm operating in a competitive market has the following cost curves:   -Refer to Figure 14-3. If the market price is $6, what is the firm's shortΒ­run economic profit? A)  $0 B)  $12 C)  $15 D)  $18 -Refer to Figure 14-3. If the market price is $6, what is the firm's shortΒ­run economic profit?


A) $0
B) $12
C) $15
D) $18

E) A) and D)
F) B) and C)

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In a perfectly competitive market,


A) no one seller can influence the price of the product.
B) price exceeds marginal revenue for each unit sold.
C) average revenue exceeds marginal revenue for each unit sold.
D) All of the above are correct.

E) B) and C)
F) All of the above

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In the short run, if the market price is below the firm's average total cost of production, the firm will always shut down.

A) True
B) False

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Figure 14-2 Suppose a firm operating in a competitive market has the following cost curves: Figure 14-2 Suppose a firm operating in a competitive market has the following cost curves:   -Refer to Figure 14-2. If the market price is Pb, in the short run the firm will earn A)  positive economic profits. B)  negative economic profits but will try to remain open. C)  negative economic profits and will shut down. D)  zero economic profits. -Refer to Figure 14-2. If the market price is Pb, in the short run the firm will earn


A) positive economic profits.
B) negative economic profits but will try to remain open.
C) negative economic profits and will shut down.
D) zero economic profits.

E) C) and D)
F) B) and C)

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Describe the difference between average revenue and marginal revenue. Why are both of these revenue measures important to a profit-maximizing firm?

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Average revenue is total revenue divided...

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Figure 14-10 In the figure below, panel (a) depicts the linear marginal cost of a firm in a competitive market, and panel (b) depicts the linear market supply curve for a market with a fixed number of identical firms. Figure 14-10 In the figure below, panel (a)  depicts the linear marginal cost of a firm in a competitive market, and panel (b)  depicts the linear market supply curve for a market with a fixed number of identical firms.    -Refer to Figure 14-10. If there are 500 identical firms in this market, what is the value of Q1? A)  10,000 B)  20,000 C)  50,000 D)  150,000 -Refer to Figure 14-10. If there are 500 identical firms in this market, what is the value of Q1?


A) 10,000
B) 20,000
C) 50,000
D) 150,000

E) None of the above
F) A) and C)

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Figure 14-4 Suppose a firm operating in a competitive market has the following cost curves: Figure 14-4 Suppose a firm operating in a competitive market has the following cost curves:   -Refer to Figure 14-4. When price falls from P3 to P1, the firm finds that it A)  decreases its fixed costs. B)  should produce Q1 units of output. C)  should produce Q3 units of output. D)  should shut down immediately. -Refer to Figure 14-4. When price falls from P3 to P1, the firm finds that it


A) decreases its fixed costs.
B) should produce Q1 units of output.
C) should produce Q3 units of output.
D) should shut down immediately.

E) A) and B)
F) All of the above

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For a certain firm, the 100th unit of output that the firm produces has a marginal revenue of $11 and a marginal cost of $10. It follows that the


A) production of the 100th unit of output increases the firm's profit by $1.
B) production of the 100th unit of output increases the firm's average total cost by $1.
C) firm's profit-maximizing level of output is less than 100 units.
D) production of the 101st unit of output must increase the firm's profit by more than $1.

E) All of the above
F) A) and D)

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Suppose a competitive market has a horizontal long-run supply curve and is in long-run equilibrium. If demand decreases, we can be certain that in the short-run,


A) at least some firms will shut down.
B) price will fall below marginal cost for some firms.
C) price will fall below average total cost for some firms.
D) at least some firms will enter the industry.

E) C) and D)
F) None of the above

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Scenario 14-3 Suppose a certain competitive firm is producing Q=500 units of output. The marginal cost of the 500th unit is $17, and the average total cost of producing 500 units is $12. The firm sells its output for $20. -Refer to Scenario 14-3. At Q=500, the firm's profits equal


A) $1,000.
B) $4,000.
C) $7,000.
D) $10,000.

E) C) and D)
F) A) and B)

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