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Social media experts advise that consumers exhaust all other options for complaints with a company before venting online.

A) True
B) False

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Which of the following is the best opening for a note expressing thanks for a gift?


A) Thank you, Elena, for the e-reader commemorating my twenty years with Brown Sales; it will make a perfect travel companion.
B) Thanks for the gift!
C) I cannot believe I have been with the company for twenty years.
D) A lot has changed over the past twenty years.

E) None of the above
F) A) and D)

Correct Answer

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You should use sensitive language in an adjustment message in case the customer is already upset. Therefore, which of the following provides the best advice?


A) Do not suggest your business typically pleases its customers; do apologize for failure.
B) Don't use negative words (regret, error, failure) ; do use positive words (hope, achieve, strive) .
C) Do not be vague about improvements; do guarantee the situation will not recur.
D) Do not blame customers; do blame individuals or departments inside your organization.

E) All of the above
F) A) and C)

Correct Answer

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If you are responding favorably to your customer's claim, the best opening is an apology.

A) True
B) False

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False

Which of the following is not one of the most frequently used communication channels in businesses today?


A) Letters
B) Memos
C) E-mails
D) Tweets

E) All of the above
F) A) and B)

Correct Answer

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When writing a request message, use the indirect strategy by placing your request in the body of the message because stating the request in the opening is bad manners.

A) True
B) False

Correct Answer

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Most workplace messages are


A) sent via text message.
B) placed on Post-It notes in the employees' lounge.
C) positive or neutral.
D) long and ambiguous.

E) B) and C)
F) A) and D)

Correct Answer

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Business letters are more confidential than electronic media such as e-mail.

A) True
B) False

Correct Answer

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Letters are the preferred channel of communication for delivering messages inside an organization.

A) True
B) False

Correct Answer

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In writing messages that deliver instructions, what advice should you follow?


A) Use an autocratic tone to establish the importance of the instructions.
B) Assume that employees want to contribute to the success of the organization.
C) Focus on the steps in the procedure and let the tone take care of itself.
D) Criticize the person(s) responsible for trouble with previous procedures and then praise the person(s) responsible for the new procedure.

E) C) and D)
F) B) and D)

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In the ____________________ of a claim message, you should explain the problem and justify your request.

Correct Answer

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Place any details explaining your request for information in the body of your request message.

A) True
B) False

Correct Answer

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True

Messages that offer thanks, recognition, or sympathy are called ____________________ messages.

Correct Answer

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I have before me your e-mail inquiry dated October 9 is an effective opening for a reply message.

A) True
B) False

Correct Answer

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What is the best advice for writing goodwill messages?


A) Focus the message solely on the sender.
B) Make a good impression by giving a ready-made card instead of writing your own message.
C) Send a goodwill message promptly.
D) Send a goodwill message to show appreciation for only a gift or monetary award.

E) B) and C)
F) A) and D)

Correct Answer

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When formatting business letters, you should use ragged-right margins.

A) True
B) False

Correct Answer

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Which of the following sentences represents an appropriate end date in a claim message?


A) Because we have enjoyed your prompt service in the past, we hope to receive the correct projectors by January 12.
B) We wish to end our contract with your company if you cannot improve your service.
C) Service calls were made to our Washington Street office on May 20, May 22, and May 27 without resolving the problem.
D) Please replace the five Panasonic projectors we received on December 22 because the model numbers do not match the models ordered.

E) A) and D)
F) All of the above

Correct Answer

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When a company receives a claim and decides to respond favorably, the response message is called an acceptance.

A) True
B) False

Correct Answer

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The body of a routine request message presents


A) details explaining the request.
B) action responses from the receiver.
C) deadlines and approvals from governmental agencies.
D) cost-to-benefit ratio analyses.

E) A) and B)
F) A) and C)

Correct Answer

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Business ____________________ are necessary when a permanent record is required; confidentiality is paramount; formality and sensitivity are essential; or a persuasive, well-considered presentation is important.

Correct Answer

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letters

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